Privacy Notice
1. Introduction
We would like to use the information below to provide you, the “data subject”, with an overview of our processing of your personal data and your rights under data protection law. It is generally possible to use our website without entering personal data. However, if you wish to make use of special services offered by our company through our website, it may be necessary to process personal data. If it is necessary to process personal data and there is no legal basis for this processing, we will generally obtain your consent.
Personal data, such as your name, address or email address, is always processed in accordance with the EU General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable for “powerMedia CRO Services GmbH”. The aim of this Privacy Notice is to inform you about the scope and purpose of the personal data we collect, use and process.
As the data controller, we have implemented numerous technical and organisational measures to ensure the most complete possible protection of the personal data processed via this website. Nevertheless, as a rule, internet-based data transmissions may have security gaps, and we are unable to guarantee absolute protection. Because of this, you are free to send us personal data by alternative means, for example by telephone or post.
2. Data controller
The data controller, as defined by the GDPR, is:
powerMedia CRO Services GmbH
Ulanenplatz 12, 63452 Hanau, Germany
Telephone: +49 (0) 6181 92358-0
Telephone: +49 (0) 6181 92358-28
Email: info@pmcro.com
Data controller’s representative: Jochen Hillebrand
3. Data protection officer
You can reach the data protection officer as follows:
Matthias Schütz – audatis Consulting GmbH
Telephone: +49 (0) 5221 87292-10
Email: datenschutz-pmcro@audatis.de
You may contact our data protection officer directly at any time if you have any questions or suggestions regarding data protection.
4. Definitions
This Privacy Notice uses terms based on those used by European lawmakers in adopting the General Data Protection Regulation (GDPR). Our Privacy Notice is intended to be easy for the public as well as our customers and business partners to read and understand. To ensure this is the case, we would like to explain the terms used in advance.
We use the following terms in this Privacy Notice, among others:
- Personal data
Personal data means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. - Data subject
A data subject is any identified or identifiable natural person whose personal data is processed by the data controller (our company). - Processing
Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction. - Restriction to processing
Restriction to processing means marking stored personal data with the aim of limiting its processing in future. - Profiling
Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements. - Pseudonymisation
Pseudonymisation is the processing of personal data in such a way that the data can no longer be assigned to a specific data subject without additional information being provided, given that such additional information is kept separate and subject to appropriate technical and organisational measures that ensure that personal data cannot be attributed to an identified or identifiable natural person. - Data processor
The data processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the data controller. - Recipient
Recipient means a natural or legal person, public authority, agency or another body, to which the personal data is disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients. - Third parties
Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the data controller or processor, are authorised to process personal data. - Consent
Consent is any unambiguous voluntary declaration of consent given by the data subject for a specific case in an informed manner in the form of a statement or other action clearly confirming consent (ticking a box) with which the data subject indicates their agreement to their personal data being processed.
5. Legal basis for processing
Article 6(1)(a) GDPR serves as our company’s legal basis for processing operations in which we obtain consent for a specific processing purpose.
If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of other services or consideration, processing is based on Article 6(1)(b) GDPR. The same applies to those processing operations required to carry out pre-contractual measures, such as in cases of queries regarding our products or services.
If our company is subject to a legal obligation requiring the processing of personal data, such as for the fulfillment of tax obligations, processing is based on Article 6(1)(c)GDPR.
In rare cases, processing of personal data may be necessary to protect the vital interests of the data subject or of another natural person. This would be the case, for example, if someone visiting our business were to be injured and their name, age, health insurance data or other vital information needed to be disclosed to a doctor, hospital or other third party. Processing would then be based on Article 6(1)(d) GDPR.
Finally, processing operations could be based on Article 6 (1)(f) GDPR. Processing operations not based on any of the above-mentioned legal bases may be carried out if processing is necessary to safeguard the legitimate interests of our company or those of a third party, provided the interests and fundamental rights and freedoms of the data subject do not take precedence. We are permitted to engage in these kinds of processing operations in particular because they have been specifically mentioned in European law. In this respect, the legislature took the view that a legitimate interest could be assumed if you are a customer of our company (Recital 47(2) GDPR).
6. Technology
6.1 SSL/TLS encryption
This site uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login details or contact requests that you send to us as the website operator. You can recognise an encrypted connection by your browser’s address bar reading “https://” instead of “http://” and the lock symbol in the browser bar.
If SSL or TLS encryption is activated, the data you send us cannot be read by third parties.
6.2 Data collection when visiting the website
If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect the data your browser sends our server (in what is known as “server log files”). Our website collects a range of general data and information each time you access a website or an automated system. This general data and information is stored in the server’s log files. Data collected may include
- The browser type and version.
- The operating system used by the accessing system.
- The website from which an accessing system accesses our website (called a referrer).
- The sub-pages accessed via an accessing system on our website.
- The date and time the website is accessed.
- An internet protocol address (IP address).
- The accessing system's internet service provider.
No conclusions are drawn about you when using this general data and information. Instead, this information is needed to
- Properly deliver our website content.
- Optimise the content of the website as well as to advertise it.
- Ensure the continued functioning of our information technology systems and our website’s technology.
- Provide the information necessary for law enforcement authorities to prosecute in the event of a cyber attack.
This collected data and information is therefore analysed statistically and further analysed by us with the aim of increasing data protection and data security within our company to ultimately ensure an optimum level of protection for the personal data being processed by us. The data from the server log files is stored separately from all personal data provided by a data subject.
The legal basis for data processing is Article 6(1)(1)(f) GDPR. Our legitimate interest is based on the purposes listed above for the collection of data.
6.3 Cloudflare
Our website uses Cloudflare functions. The provider is Cloudflare Inc. 665 3rd St. #200, San Francisco, CA 94107, USA.
Cloudflare provides a content delivery network with DNS distributed worldwide. The technical transfer of information between your browser and our website is managed via the Cloudflare network. Cloudflare is therefore able to analyse the data traffic between users and our websites in order to detect and defend from attacks on our services. Cloudflare also stores cookies on your computer under certain circumstances for optimisation and analysis purposes.
You can adjust your browser’s settings in such a way that you are informed about the use of cookies and you only permit the acceptance of cookies on an individual basis or in certain cases; alternatively you may adjust these settings to generally block or automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.
We have entered into a GDPR-compliant agreement on order processing, according to EU standard contractual clauses, with Cloudflare. Cloudflare collects statistical data about a visit to this website. Access data includes: The name of the website visited, file, date and time of the visit, quantity of data transferred, report about the successful visit, browser type and version, the user’s operating system, referrer URL (the previously visited site), IP address and the requesting provider. Cloudflare uses the log data for statistical assessments for the purpose of operation, security and optimising the service offered.
If you have consented to Cloudflare being used, the legal basis for processing personal data is Article 6(1)(a) GDPR. In addition, we have a legitimate interest in using Cloudflare in order to optimise our website and make it more secure. The relevant legal basis for this is Article 6(1)(f) GDPR. Personal data is stored for as long as required to fulfil the processing purpose. Data is erased once it is no longer necessary to achieve its purpose.
Your personal data is transferred to the USA based on standard contractual clauses.
You can find more information about Cloudflare at: https://www.cloudflare.com/privacypolicy/.
6.4 Hosting by Amazon Web Services - AWS
We host our website with Amazon Web Services (AWS). The provider is Amazon Web Services EMEA SARL, 38 Avenue John F. Kennedy, 1855 Luxembourg.
When you visit our website, your personal data is processed on the servers of AWS. In the process, personal data may also be transmitted to the parent company of AWS in the USA. The data transfer to the USA is based on the EU standard contractual clauses. Details can be found at: https://aws.amazon.com/de/blogs/security/aws-gdpr-data-processing-addendum/.
The use of AWS is based on Art. 6 (1) lit. f DS-GVO. We have a legitimate interest in the most reliable presentation of our website.
We have concluded an order processing contract with AWS. This is a contract required by data protection law, which ensures that AWS only processes the personal data of our website visitors according to our instructions and in compliance with the DS-GVO.
You can find more information on data protection provisions of AWS at: https://aws.amazon.com/privacy/?nc1=h_ls
6.5 SimpleBackups (Union Lab SRL).
The service provider SimpleBackups (Union Lab SRL), located at Cantersteen 12, Brussels, 1000 Belgium, is used to back up files and directories. A contract for order processing has been concluded.
For more information on Union Lab SRL's privacy policy, please visit:
https://simplebackups.com/privacy/#GDPR or SimpleBackups Data Controller via info@simplebackups.com.
7. Disclosure of data to third parties
Your personal data will not be sent to third parties for purposes other than those listed below.
We will disclose your personal data to third parties:
- if you have expressly consented to this pursuant to Article 6(1)(1)(a) GDPR;
- disclosure under Article 6(1)(1)(f) GDPR is permitted to safeguard our legitimate interests and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data;
- in the event that there is a legal obligation to disclose your data pursuant to Article 6(1)(1)(c) GDPR; and
- if this is legally permissible and necessary for the performance of our contract with you or to execute pre-contractual measures pursuant to Article 6(1)(1)(b) GDPR.
8. Cookies
8.1 General information about cookies
We use cookies on our website. Cookies are small files that are automatically created by your browser and stored on your IT system (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not harm your device and do not contain viruses, trojan horses or other malware.
Information generated from the specific device used is stored in cookies. This does not mean, however, that we will gain immediate knowledge of your identity.
The use of cookies helps us make it more convenient for you to use our website. For example, we use session cookies to detect whether you have already visited individual pages on our website. These are erased automatically when you leave our website.
We also use temporary cookies to optimise user-friendliness. These cookies are stored on your device for a specific period of time. If you return to our website to use our services, cookies allow us to automatically recognise that you have visited our website previously and remember the inputs and settings you have made so that you do not have to enter them again.
We also use cookies to statistically record the use of our website and analyse it for the purpose of optimising our services. These cookies allow us to automatically recognise that you have already visited our website when you visit our website again. These cookies are automatically erased after a defined period of time.
The processing of data through cookies for the purposes stated above is necessary in order to safeguard our legitimate interests pursuant to Article 6(1)(1)(f) GDPR.
Most browsers automatically accept cookies. However, you can configure your browser so that no cookies are stored on your computer or so a message is always displayed before a new cookie is created. However, if you disable cookies completely, you may not be able to use all the features on our website.
9. Contents of our website
9.1 Registering as a user
You have the option to register on our website by providing personal data.
The input screen used to register in each case determines what personal data is shared with us. The personal data you enter will be collected and stored exclusively for internal use by us and for our own purposes. We may arrange for data to be shared with one or more data processors, such as a parcel service, which will also use your personal data solely for internal purposes attributable to us.
When you register on our website, the IP address assigned by your Internet Service Provider (ISP) and the date and time of registration are also stored. This is done only for the purpose of preventing our services from being misused. If necessary, this data may be used to clarify the situation surrounding any crimes committed. In this respect, the storage of this data is necessary for our security. This data will not be disclosed to third parties unless there is a legal obligation to do so or the data is used for criminal prosecution.
Your registration, including the voluntary entry of personal data, also allows us to offer you content or services which, due to their nature, may only be offered to registered users. Registered persons are free to modify the personal data they provided during the registration process at any time or have it completely erased from our database.
We will provide you with information at any time on request as to what personal data is stored about you. We will also rectify or erase delete personal data at your request, unless legal retention obligations to the contrary are in place. Data subjects may contact the data protection officer named in this Privacy Notice and all other employees for this purpose.
Your data is processed in the interests of simple, convenient use of our website. This constitutes a legitimate interest as defined by Article 6(1)(f) GDPR.
9.2 Contact/contact form
Personal data is collected when you contact us (e.g. using our contact form or by email). If you use a contact form to get in touch with us, the contact form you use will indicate the data being collected. This data is stored and used exclusively for the purpose of responding to your query or establishing contact and the associated technical administration. The legal basis for data processing is our legitimate interest in responding to your request pursuant to Article 6(1)(f) GDPR. If the aim of you contacting us is to conclude a contract (e.g. test subject agreement), processing is also legally based on Article 6(1)(b) GDPR. Your data will be erased once we have finished processing your query. This is the case when it can be inferred from the circumstances that the relevant facts have been clarified in a conclusive manner and there are no statutory retention obligations in place that prevent its erasure.
9.3 Facebook Connect
If you have a Facebook profile, you can register on our website to create a customer account or to register using the “Facebook Connect” social plugin run by the Facebook social network, which is operated by Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”), using what is known as Single Sign-On technology. You can recognise the "Facebook Connect" social plugins on our website by the blue button with the Facebook logo and the inscription "Register with Facebook" or "Connect with Facebook" or "Log in with Facebook" or "Sign in with Facebook".
When you visit a page of our website that contains a social plugin, your browser makes a direct connection to the Facebook servers. The content of the plugin is transferred from Facebook directly to your browser, which then embeds it into the website. Through the integrated plugin, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook server in the US and stored there. These data processing operations are carried out in accordance with Article 6(1)(f) GDPR on the basis of Facebook's legitimate interest in the displaying of personalised advertising on the basis of browsing behaviour.
By using the "Facebook Connect" button on our website, you can also log in or register on our website using your Facebook user data. Depending on your personal data protection settings on Facebook, we will only receive general information that is publicly accessible and stored in your profile when you use Facebook’s "Facebook Connect" button if you give your express consent in accordance with Article 6(1)(a) GDPR prior to the registration process on the basis of a corresponding notification on the exchange of data with Facebook. This information includes your user ID, name, profile picture, age and gender.
We would like to point out that changes to Facebook's privacy policy and terms of use may also result in the transfer of your profile pictures, your friends' user IDs and friends list if these have been marked as "public" in your Facebook privacy settings. We will store and process the data transmitted by Facebook to create a user account with the necessary data, provided you have approved this on Facebook (title, first name, surname, address details, country, email address, date of birth). Conversely, based on your consent, data (e.g. information on your surfing or purchasing behaviour) may be transferred from us to your Facebook profile.
You may revoke your consent at any time by sending a message to the data controller specified at the beginning of this Privacy Notice.
Please see Facebook's privacy policies for the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and settings options for protecting your privacy: https://www.facebook.com/policy.php.
If you do not wish Facebook to associate any data collected via our website with your Facebook profile, you should log out of Facebook before you visit our website. You can also completely avoid loading the Facebook plugin with add-ons for your browser, for example using "Adblock Plus" (https://adblockplus.org/).
10. Newsletters
10.1 Marketing newsletter
You can subscribe to our newsletter via our website. To do this, we collect your surname, forename, address and email address.
We use our newsletter to regularly communicate our offers to our customers and business partners. You can, therefore, only receive our company’s newsletter if
- you have a valid email address and
- have registered for the newsletter.
For legal reasons, as part of the double opt-in procedure a confirmation email will be sent to the email address you provided when registering for the newsletter. This confirmation email is sent to check if you are the holder of the email address and have authorised the newsletter.
When you register for the newsletter we also save the IP address used by your IT system at the time of registration, which is issued by your Internet Service Provider (ISP) as well as the date and time of registration. We must collect this data to investigate any (possible) misuse of your email address at a later stage and it is therefore lawful for the purposes of our security.
The personal data collected during registration is used solely for sending our newsletter. Furthermore, subscribers to the newsletter may receive information via email if this is required in order to administer the newsletter service for registration purposes, which may be the case if our newsletter is amended or technical circumstances change. Personal data collected for our newsletter service is not shared with third parties. You may terminate your subscription to our newsletter at any time. You can at any time withdraw your consent to the storage of the personal data you shared during registration. A link is provided in each newsletter to allow you to withdraw your consent. It is also possible to unsubscribe from our newsletter directly through the website or to contact us in another manner (e.g. informal email to support@pmcro.com).
The legal basis for data processing for the purposes of sending a newsletter is Article 6(1)(a)GDPR.
10.2 Sendinblue
This website uses Sendinblue to send newsletters. The provider is Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, Germany.
Sendinblue is a service which enables the management and analysis of newsletters. The data you enter for a newsletter subscription will be stored on Sendinblue's servers in Germany.
If you do not want Sendinblue to perform the data analysis, you must unsubscribe from the newsletter. We provide a link for this in each newsletter. You can also unsubscribe from the newsletter directly on our website.
You may revoke your consent at any time. You may prevent processing at any time by unsubscribing from the newsletter. You can also prevent cookies from being stored by configuring your internet browser accordingly. You can also prevent your personal data from being stored and transferred by deactivating JavaScript in your web browser or by installing a JavaScript blocker (e.g. https://noscript.net or https://www.ghostery.com). Please note that these measure may mean you can no longer use all of the functions on our website.
We use Sendinblue to analyse our newsletter campaigns. For example, we can see whether a newsletter email has been opened and what links have been clicked. This allows us to determine what links have been clicked particularly often.
We can also see whether certain previously defined actions were performed after opening/clicking (conversion rate).
Sendinblue also enables us to subdivide newsletter recipients according to different categories ("clusters"). Newsletter recipients can be subdivided according to age, gender or place of residence, for example. This enables us to better tailor newsletters to each target group.
Detailed information on the features of Sendinblue can be found at the following linkhttps://de.sendinblue.com/newsletter-software/?rtype=n2go
The legal basis for data processing is your consent pursuant to Article 6(1)(a) GDPR. You can revoke this consent at any time. Withdrawal of consent does not affect the legality of data processing carried out previously.
We will store your personal data which we retain for the purposes of sending the newsletter until you are removed from the newsletter service and they will be deleted from our servers and the Sendinblue servers after you have unsubscribed from the newsletter.
You can find more information about Sendinblue’s data protection provisions at the following link: https://sendinblue.com/legal/privacypolicy/
11. Our activities on social networks
To allow us to communicate with you on social networks and inform you about our services, we run our own pages on these social networks.
We are not the original provider (data controller) of these pages, but only use them within the scope of the options offered to us by the respective providers
We would therefore like to point out as a precautionary measure that your data may also be processed outside of the European Union or the European Economic Area. Use of these networks may therefore involve data protection risks for you since the protection of your rights may be difficult, e.g. your rights to information, erasure, objection, etc. Processing on social networks frequently takes place directly for advertising purposes or for the analysis of user behaviour by network providers, and we have no control over this. If the provider creates user profiles, cookies are often used or user behaviour may be assigned directly to your own member profile on the respective social network (if you are logged in).
The processing operations for personal data described are carried out in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interests and the legitimate interests of the respective provider in order to communicate with you in a timely manner or to inform you about our services. If you have to grant your consent to the respective providers to process your data as a user, the legal basis for this processing is Article 6(1)(a) GDPR in conjunction with Article 7 GDPR.
Since we have no access to these providers’ databases, we would like to point out that you would be best placed to exercise your rights (e.g. to information, rectification, erasure, etc.) directly with the respective provider. More information on the processing of your data on social networks and your options for exercising your right to object or your right of revocation (opt out) is listed below for each of the social network providers we use:
11.1 Facebook
(Joint) data controller responsible for data processing in Europe:
Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
Privacy Notice (Data Policy):
https://www.facebook.com/about/privacy
11.2 Twitter
(Joint) data controller responsible for data processing in Europe:
Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland
Privacy policy:
https://twitter.com/en/privacy
Information about your data:
https://twitter.com/settings/your_twitter_data
Opt-out and advertising settings:
11.3 TikTok
(Joint) data controller responsible for data processing in Europe:
TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland
Privacy notice (data policy): https://www.tiktok.com/legal/page/eea/privacy-policy/en
12. Web analytics
12.1 Facebook Pixel (custom audience)
This website uses "Facebook Pixel" by Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). If explicit consent is given, it may be used to track the behaviour of users after they have seen or clicked on a Facebook ad. This process is used to analyse the effectiveness of Facebook advertisements for statistical and market research purposes and can help to optimise future advertising measures.
The data collected is anonymous for us and does not give us any information about the identity of the user. However, the data is stored and processed by Facebook, which means that it is possible to connect the respective user profile. Furthermore, Facebook may use the data for its own advertising purposes in accordance with the Facebook Data Policy (https://www.facebook.com/about/privacy/). You can enable Facebook and its affiliates to operate ads on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations only take place if express consent is granted in accordance with Article 6(1)(a) GDPR.
Consent to the use of Facebook Pixel may only be given by users who are older than 13 years of age. If you are under the age stated above, please ask your parent or guardian for permission.
To deactivate the use of cookies on your IT system, you can adjust your browser’s settings so that cookies can no longer be stored on your IT system in future or so that cookies that have already been stored are erased. However, disabling all cookies may mean you may no longer have access to certain functions on our website. You may also disable the use of cookies by third parties such as Facebook on the Digital Advertising Alliance website below: https://www.aboutads.info/choices/
12.2 Google Analytics
We use Google Analytics, a web analytics service provided by Google Ireland Limited (https://www.google.com/about/) (Gordon House, Barrow Street, Dublin 4, Ireland; hereinafter referred to as "Google"), on our website. As part of this, pseudonymised user profiles are created and cookies (see the section on "Cookies") are used. The information generated by cookies about your use of this website is usually transferred to a Google server in the United States and stored there.
- Browser type/version
- Operation system used
- Referrer URL (of the previously visited web page)
- Host name of the accessing computer (IP address)
- Time of the server query
is transmitted to a Google server in the United States and stored there. This information is used to evaluate your use of this website, to compile reports on the website activities, and to perform further services linked to website and internet use for market research purposes and to tailor the design of this website. This information may also be sent to third parties if this is legally required or if third parties process this data on behalf of Google. Under no circumstances will your IP address be associated with any other data. IP addresses are anonymised so that it is not possible to assign them to individuals (known as IP masking).
You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please be aware that this may result in you not being able to use all the features of this website.
The use of Google Analytics is in the interest of optimising and tailoring the design of our website. This constitutes a legitimate interest as defined by Article 6(1)(f) GDPR.
You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=en).).
As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from capturing data by clicking on the following link: Deactivate Google Analytics. This sets an opt-out cookie that prevents the future collection of your data when visiting this website. The opt-out cookie is only valid on this browser and only for our website and is stored on your device. If you erase the cookies stored for this browser, you will need to reset the opt-out cookie.
Additional information on privacy with respect to Google Analytics can be found in Google Analytics Help (https://support.google.com/analytics/answer/6004245?hl=en).
12.3 Outbrain Amplify
Outbrain means Outbrain Inc., a company under Delaware law in the USA with registered office in New York.
What we do:
Outbrain’s mission is to provide relevant recommendations to users based on their interests. For this purpose, we enter into agreements with:
- Online publishers and partners that want to recommend relevant content to their readers (using Outbrain Engage); and
- Advertisers who want to display their content to readers (using Outbrain Amplify).
We regularly review our compliance with these data protection provisions. Please get in touch if you have any questions, comments or queries about these data protection provisions. Please send any questions, comments or queries to PrivacyQuestions@outbrain.com or by post to Outbrain Inc., 39 West 13th Street, 3rd floor, New York, NY 10011, Attn: Privacy questions
Data transfers outside of the EU/EEA
If we transfer personal data from the European Economic Area to other countries whose applicable laws are not up to the same level of data protection as in European areas, we take measures to ensure a suitable level of data protection. This means your rights and data protection will continue to apply to your data. For example, we use recognised contractual clauses and other measure to ensure the protection of your personal data by recipients.
Data disclosure
In addition to the described disclosure of your personal data of individual types of use, we disclose personal data under certain circumstances as follows:
- Within the company group controlled by Outbrain for internal reasons, primarily for commercial and operation purposes;
- In the event of a transfer of business, such as a merger, the acquisition by another company or the partial or full sale of our assets, your personal data will most likely be included in the transferred assets;
- In the event of relevant statutory requirements (e.g. to support criminal investigations or other legal proceedings); and/or
- As a reaction to a real emergency.
In addition, we merge your personal data with that of other users in order to share trend information and connect user statistics with third parties. However, we always do this in summarised and anonymised form.
12.4 Taboola
We use the service Taboola (Taboola Inc, 1115 Broadway, 7th Floor, New York, New York 10010, USA) on our website. Taboola allows us to display advertising tailored to individuals based on surfing behaviour and customer interests. Using cookies, Taboola can identify which websites you frequently visit and how you navigate our website. To do this, device-based data and log data is collected and use profiles generated with the use of pseudonyms. These use profiles are not merger with data about the bearer of the pseudonym and do not allow any conclusions to be drawn about your personal data. For example, your IP address is sent to Taboola in abridged form. Taboola processes the following data: Target page, next page, pages visited, clicks, data for converting the user status.
Processing takes place on the legal basis of our legitimate economic interest and the optimum marketing of our website pursuant to Article 6(1)(f) GDPR.
You may object to being included in tracking via the following link: https://www.taboola.com/privacy-policy#user-choices-and-optout
After you have opted out, personalised content/advertising will no longer be displayed to you.
You can find more information about data protection at:
https://www.taboola.com/privacy-policy
12.5 Plista
Our website uses a tracking pixel from plista GmbH, Torstraße 33, 10119, Berlin, Germany.
Using this tool, we record the behaviour of our users so we can determine whether contact has been made due to a plista advertisement. To do this, we record your use data and compare it with the random identifier issued by plista. Using this technology, we would like to improve the user-friendliness of our website by recommending items and advertisements to you, our visitors, that are tailored to your individual interests (known as use-based advertising).
We do not display any plista advertising on our website.
You are entitled to prevent cookies from being stored via your web browser settings at any time or delete any cookies that have been stored. You can also deactivate plista’s use-based advertising by declaring you are opting out at: https://www.plista.com/de/about/opt-out/. This opt-out only applies for the device you use and also becomes invalid if you delete your cookies.
The legal basis for this processing is Article 6(1)(f) GDPR. Our legitimate interest lies in the aforementioned purpose.
The cookie set by plista has a storage term of one year.
You can find more information about data protection at www.plista.com/de/about/privacy.
13. Advertising
13.1 Google AdWords with conversion tracking
We have integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to run adverts in both Google and Google advertising network search engine results. Google AdWords allows an advertiser to predefine keywords that will display an ad on Google's search engine results only when the search engine retrieves a keyword-related search result. On the Google Network, ads are distributed to relevant websites using an automated algorithm and according to predefined keywords.
Google AdWords is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
The purpose of Google AdWords is to promote our website by displaying interest-based advertising on third-party websites and in the search engine results of Google's search engine and by displaying third-party ads on our website.
If you arrive on our website via a Google advert, what is known as a conversion cookie will be stored on your IT system by Google. A conversion cookie expires after 30 days and is not used to identify you. Provided the cookie has not expired, the conversion cookie is used to trace whether certain sub-pages, such as the shopping cart of an online shop system, were accessed on our website. The conversion cookie tells us and Google whether any revenues was generated by a user who arrived on our website via an AdWords ad, i.e. if they completed or cancelled a purchase.
The data and information collected through the use of the conversion cookie is used by Google to provide visitor statistics for our website. We then use these visitor statistics to determine the total number of users who have been directed to us through AdWords ads in order to determine the success or failure of each AdWords ad and to optimise our AdWords ads for the future. Neither our company nor any other Google AdWords advertisers receive any information from Google that could identify you.
Conversion cookies are used to store personal information, such as the websites you visit. Each time someone visits our website, this personal data, including the IP address of the internet connection you are using, is sent to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose personal data collected through this technical process to third parties.
You can prevent cookies being placed by our website at any time by adjusting your web browser’s settings to permanently refuse cookies. Adjusting the browser’s settings in this way would also prevent Google from placing a conversion cookie on your IT system. In addition, a cookie already placed by Google AdWords can be deleted at any time through a web browser or other software programs.
You also have the option to object to Google's interest-based advertising. To do this, you must visit www.google.com/settings/ads from each of the web browsers you use and adjust the settings there as desired.
This kind of analysis is carried out in particular in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interests in displaying personalised advertising, market research and/or the design of our website commensurate to market needs.
Additional information and Google's privacy policy can be found at https://www.google.com/policies/privacy/.
14. Partner and affiliate programs
14.1 DoubleClick
This website contains components from DoubleClick by Google. DoubleClick is a brand of Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) under which special online marketing solutions are marketed to advertising agencies and publishers.
DoubleClick by Google transfers data to the DoubleClick server with every impression as well as with clicks or other activities. Each of these data transfers triggers a cookie request to your browser. If the browser accepts this request, DoubleClick sets a cookie on your IT system. The purpose of the cookie is to optimise and display advertising. Among other things, the cookie is used to place and display advertisements relevant to the user and to generate reports on or improve advertising campaigns. In addition, the cookie serves to prevent the same advertisement being displayed multiple times.
DoubleClick uses a cookie ID, which is required to complete the technical process. The cookie ID is required, for example, to display an advertisement on a browser. DoubleClick can also use the cookie ID to determine which advertisements have already been displayed on a browser in order to avoid duplicates. Furthermore, DoubleClick is able to capture conversions through the cookie ID.
A DoubleClick cookie does not contain any personal data. However, a DoubleClick cookie may contain additional campaign identifiers. A campaign identifier is used to identify the campaigns with which you have already been in contact.
Each time someone opens an individual page of this website, which is run by us and on which a DoubleClick component is integrated, the DoubleClick component in question will trigger the browser on your IT system to send data to Google for online marketing purposes and for the purpose of charging commission. As part of this technical process, Google obtains knowledge of data that is subsequently used to charge commission. Among other things, Google can verify that you have clicked on a specific link on our website.
You can prevent cookies being placed by DoubleClick and our website at any time by adjusting your web browser’s settings. Furthermore, cookies already placed can be deleted at any time through a web browser or other software programs.
The use of DoubleClick is in the interests of simple, convenient use of our website. This constitutes a legitimate interest as defined by Article 6(1)(f) GDPR.
For more information and to review DoubleClick by Google's current privacy policy, please visit https://www.google.com/policies/.
15. Plugins and other services
15.1 Google Tag Manager
This website uses Google Tag Manager, a cookie-free domain that does not collect personal data.
With this tool, "website tags" (i.e. keywords that are integrated into HTML elements) can be implemented and managed via an interface. By using the Google Tag Manager, we can automatically track which button, link or customised image you have actively clicked and then record which content on our website is of particular interest to you.
The tool also triggers other tags that may themselves collect data. Google Tag Manager does not access this data. If you have disabled it at the domain or cookie level, it will remain in place for all tracking tags implemented with Google Tag Manager.
The use of Google Tag Manager is in the interests of simple, convenient use of our website. This constitutes a legitimate interest as defined by Article 6(1)(f) GDPR.
15.2 Google web fonts
Our website uses web fonts provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland for the uniform display of fonts. When you access a website, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.
To do this, the browser you are using must connect to Google's servers. This gives Google information that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our website.
This constitutes a legitimate interest as defined by Article 6(1)(f) GDPR.
More information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/.
15.3 Google Maps
We use Google Maps (API) on our website. Google Maps is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is a part of the Google company group with registered office at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Maps is a web service for displaying interactive maps to visually display geographic information. For example, by using this service, you can view our location and make it easier for you to reach us.
When you access sub-pages in which a Google Maps map is integrated, information about your use of our website (such as your IP address) is transferred to Google's servers in the US and stored there. Google Maps also reloads Google web fonts. Google Ireland Limited is also the provider of Google web fonts. When visiting a site that incorporates Google Maps, your browser loads the web fonts in your browser cache that are necessary to display Google Maps. Your browser also connects to Google servers for this purpose. This gives Google information that our website has been accessed via your IP address. This occurs regardless of whether Google provides a user account that you are logged in to or whether you have no user account with them at all. When you are logged in to Google, your information will be directly associated with your account. If you do not want your profile associated with Google, you will need to log out of your Google account. Google stores your data (even for users who are not logged in) as usage profiles and analysis it. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right.
If you do not agree with the future transmission of your data to Google as part of your use of Google Maps, you have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. You will then be unable to use Google Maps and therefore the map displayed on this website.
These processing operations only take place if express consent is granted in accordance with Article 6(1)(a)GDPR.
The Google terms of use can be found at https://www.google.com/policies/terms/regional.html, and the additional Google Maps terms of use can be found at https://www.google.com/help/terms_maps/.
Google Maps’ data protection provisions (“Google Privacy Policy”) can be viewed at: https://www.google.com/intl/en/policies/privacy/.
16. Your rights as a data subject
16.1 Right to confirmation
You have the right to request confirmation from us as to whether personal data relating to you will be processed.
16.2 Right to information (Article 15 GDPR)
You have the right to obtain information about the personal data stored about you at any time, free of charge, as well as the right to access a copy of such data from us.
16.3 Right to rectification (Article 16 GDPR)
You have the right to request the immediate rectification of incorrect personal data relating to yourself. Furthermore, the data subject has the right to request the completion of incomplete personal data, taking into account the purposes of the processing.
16.4 Erasure (Article 17 GDPR)
You have the right to request that we erase your personal data, provided one of the reasons stipulated by law applies and if processing is not necessary.
16.5 Restriction to processing (Article 18 GDPR)
You have the right to request that we restrict the processing of your data if one of the legal requirements is met.
16.6 Data portability (Article 20 GDPR)
You have the right obtain personal data relating to you that you provided us in a structured, commonly used and machine-readable format. You also have the right to transfer this data to another data controller without hindrance by us, to whom the personal data was provided, provided that the processing is based on consent pursuant to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR or on a contract pursuant to Article 6(1)(b) GDPR, and the data is processed using automated procedures, unless processing is necessary to complete a task, is in the public interest or is carried out in the exercise of an official authority assigned to us.
Furthermore, when exercising your right to data transferability pursuant to Article 20(1) GDPR, you have the right to have personal data transferred directly from one controller to another, provided this is technically feasible and does not impede the rights and freedoms of other persons.
16.7 Objection (Article 21 GDPR)
You have the right to lodge an objection to the processing of personal data relating to you for reasons relating to your particular situation where this is done on the basis of Article 6(1)(e) (data processing in the public interest) or (f) (data processing on the basis of the weighing of legitimate interests) GDPR.
This also applies to profiling based on these provisions pursuant to Article 4(4) GDPR.
Should you lodge an objection, we will no longer process your personal data unless we can demonstrate compelling and legitimate reasons for doing so that outweigh your interests, rights and freedoms, or where processing serves the assertion, exercise or defence of legal claims.
In individual cases, we process your personal data for direct marketing purposes. You have the right to object at any time to the processing of personal data for these marketing purposes. This also applies to profiling where this is connected to this kind of direct marketing. Should you object to the processing of your data for direct marketing purposes, we will no longer process your personal data for this purpose.
In addition, you have the right to object to our processing of your personal data for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) GDPR for reasons arising from your particular situation, unless such processing is necessary for the performance of a task in the public interest.
You are free to exercise your right to lodge an objection in relation to the use of information society services, Directive 2002/58/EC notwithstanding, by means of automated procedures using technical specifications.
16.8 Revocation of consent under data protection law
You have the right to revoke any consent to the processing of personal data at any time with future effect.
16.9 Lodging a complaint with a supervisory authority
You have the right to lodge a complaint with a supervisory authority responsible for data protection regarding our processing of personal data.
17. Routine storage, erasure and blocking of personal data
We process and store your personal data only for the period of time necessary to meet the storage purpose or as required by the legal provisions to which our company is subject.
If the storage purpose no longer applies or if a required retention period expires, personal data will be routinely blocked or erased in accordance with the statutory provisions.
18. Duration of storage of personal data
The criterion for the duration of the retention of personal data is the respective legal retention period. Once this period expires, the data in question will be routinely erased, provided it is no longer required for the fulfilment or initiation of the contract.
19. Versions and amendments to the Privacy Notice
This Privacy Notice is currently valid and was last updated in February 2023.
It may be necessary for us to amend this Privacy Notice in the process of further developing our website and the services we offer through our website or due to changes in legal or regulatory requirements. You can view and print our current Privacy Notice on the website at any time by visiting “https://studienteilnehmergesucht.de/datenschutz/”.
This Privacy Notice has been prepared with the assistance of the audatis MANAGER privacy software.